Follow the PR Council’s #PRoGiving to Learn how Members Are Doing Good
This November and December, the PR Council is shining a light on the ways our Members donate their expertise, time and money to help solve some of the world’s most pressing problems – and improve the communities where they live and work. We recently audited our Members to document their collective efforts, and the resulting data is a strong statement about our industry’s power to create positive change.
Agency leaders agree that pro bono work, employee volunteerism, and financial donations are the right thing to do for businesses today and, as a group, they are passionately committed to doing good. That said, all agree that employees across our industry are ardent supporters – and demanders – of opportunities to give back.
Large agencies tend to have fully developed CSR programs with clearly articulated missions, commitments, and guardrails. At smaller agencies, these initiatives may be sparked and led by employees at all levels. This year our Member agencies each will have given on average 650 pro bono hours and another 1,100 employee volunteer hours. The end result: Highly motivated and proud employees moving the needle on important causes and issues.
While some agencies focus their efforts on national and international issues such as literacy, addiction, and female mutilation, others are committed to local needs such as arts and education opportunities for area children and hospitals; many firms do both.
Throughout this season, we’ll use our social channels to share how our Members are making the world a better place. For now, we’ll close with an overview of some Members who give their expertise and time, and the organizations they support.
Much more to come!
Member agencies doing good:
Non-profits & charitable organizations
|FSU Opening Nights||MA Coalition for the Homeless (Lynn, MA)|
|AKF Anemia Tear Pad and Poster||Full Circle Fund||March of Dimes New York Market|
|American Advertising Federation Columbus||Center on Addiction||Momentum|
|Art Buddies||Columbus Children’s Theatre||National Safety Council/Prescribed to Death campaign and The
|Best & Brightest Scholarship program||Columbus Clippers||New School|
|Boston Public Schools – Madison Park High School||Columbus Council for World Affairs||Nice Nailantei Leng’ete|
|Boy Scouts of America, NorthStar Council||Columbus Metropolitan Club||Not Impossible Labs|
|BUILD Boston||Community Shelter Board||NWA Children’s Shelter|
|Capital University||Gadsden County Chamber of Commerce Foundation||Off the Street Club + numerous others|
|CARE||Galloping Out||Peggy R. McConnell Arts Center|
|Center on Addiction||Girl Effect||Pelotonia|
|Columbus Children’s Theatre||Girls on the Run||Penumbra Theatre|
|Columbus Clippers||Girls on the Run Chicago||Pink Perfect|
|Columbus Council for World Affairs||Green Minneapolis||Rebuild 850|
|Columbus Metropolitan Club||Gulf Specimen Marine Lab||Ronald McDonald House Charities|
|Community Shelter Board||Harlem Junior Tennis and Education Program||Room to Read|
|Covenant House California (Oakland, CA)||Hearts & Hammers||ScriptEd|
|Covenant House Florida (Orlando, FL)||Humanity Rising||Soldiers & Sailors Monument|
|Covenant House New York (NYC, NY)||Humble Design||St. Paul Public Schools Nutrition Services|
|Exegi Visibiome Vet Launch||Imagination Library – Chicago||Step Up|
|Faith Family Medical Center||JED Foundation||The BrandLab|
|First Amendment Foundation||Leadership Florida||
The Center for Victims of Torture
|Florida Press Association||LINKS – NWA Chapter Links||
The Gift of Hope
|Franklin Park Conservatory and Botanical Gardens||Love 146||The Tallahassee Chamber of Commerce|
|Friends of Levitt Pavilion San Jose||LPGA Women’s Empowerment||United Way|
|Virginia Commonwealth University|
|Year Up through Life Science Cares|