About the Episode

Today we look back on one incredible year of the SHEQUALITY Podcast. We’ve welcomed so many influential PR professionals to the show and hosted lively discussions on an array of hot topics. So what does the new year hold for SHEQUALITY and the future of the PR industry? Tune in and find out.

Key Takeaways

  • As an industry, we need to keep advancing our cause and making sure we are relevant to our clients by making sure they are relevant to their customers and employees.
  • When we focus on the earned part of our work, the other communications functions work harder.
  • We have a responsibility as PR professionals to make sure we don’t contribute to fake news.
  • Curiosity is your best weapon for your career. Pay attention to what’s happening around you and then share what you observe. When you can tie together the things you observe, you are relevant.
  • Writing skills are what separate the best from the rest in a communications career. If your writing isn’t on par, take a writing class.
  • Ladies, learn to speak up for yourself and stop saying apologizing – unless you are late.
  • If you see something in the workplace that you think is wrong, say something in a professional way and suggest a solution.

Resources

About the host:

lee

Lee Caraher, CEO of Double Forte, a national PR & Digital Communications Firm, is on the PR Council’s Board of Directors.  

An acclaimed communication strategist, she’s known for her practical solutions to big problems. She founded Double Forte in 2002, after learning the ropes at The Weber Group, MSL/LA, and WeberShandwick, she also served 5 years as VP, Communications & Customer Service at SEGA. She founded Double Forte in 2002 and hasn’t looked back since.

Lee’s the author of two business leadership books, Millennials & Management and The Boomerang Principle. She is also the host of the career advice podcast MillennialMinded.

Listen to episodes:

Episode 1: Renee Wilson, President, PR Council 

Episode 2: Anne Green, President/CEO, CooperKatz & Company

Episode 3: Sandra Fathi, President and Founder of Affect

Episode 4: Gail Heimann, President of Weber Shandwick 

Episode 5: Dale Bornstein, CEO, M Booth 

Episode 6: Karen van Bergen, CEO, Omnicom Public Relations Group 

Episode 7: Jennifer Cohan, President, New York, Edelman

Episode 8: Kimberly Eberl, CEO and Founder, Motion PR

Episode 9: Maureen Lippe, Founder & CEO, Lipper Taylor 

Episode 10: Julie Batliner, President, Carmichael Lynch

Episode 11: Virginia Devlin, Founder & President, Current Marketing

Episode 12: Soon Mee Kim, EVP & Global Diversity and Inclusion Leader, Porter Novelli

Episode 13: Heidi Hovland, CEO, DeVries Global

Episode 14: Barbara Bates, Global CEO, Hotwire

Episode 15: Maggie Zeman, SVP & GM New York, Double Forte

Episode 16: Sabrina Horn, Senior Advisor, Finn Partners

Episode 17: Tanya Meck, Partner and Managing Director, Global Strategy Group

Episode 18: Elise Mitchell, Founder & Chairman, Mitchell Communications Group

Episode 19: Heather Kernahan, President, North America, Hotwire

Episode 20: Helen Shelton, Senior Partner, Finn Partners

Episode 21: Tina McCorkindale, President & CEO, Institute for Public Relations

Episode 22: Erin Jordan, Senior Account Director, Walker Sands Communications

Episode 23: Barri Rafferty, CEO, Ketchum

Episode 24: Cortney Stapleton, Partner & Professional Services Practice Leader, Bliss Integrated Communication

Episode 25: Lisa Hannum, President & CEO, Beehive Strategic Communication

Episode 26: Jennifer Hawkins, President, Founder & CEO of Hawkins International Public Relations

Episode 27: Bill Orr, Chief Strategy Officer, Double Forte

Episode 28: Melissa Waggener Zorkin, CEO & President, WE Communications

Episode 29: Kim Sample, President, PR Council

Episode 30: Amy Binder, Founder & CEO, RF|Binder Partners Inc.

Episode 31: 4 Things You Can Do To Create The Career you Want (Best of SHEQUALITY)

Episode 32: What Can You Do to Take Control of Your Career (Best of SHEQUALITY)

Episode 33: Dwayna Haley, Vice President, Porter Novelli

Episode 34: Don’t Lose Your Relevancy (Featuring Bee Brown)

Episode 35: The Captain Goes Crazy (Featuring Annie Scranton)

Episode 36: Happy Anniversary #MeToo (Featuring Matt Harrington)

Episode 37: Woke at Work (Featuring Donna LaVoie)

Episode 38: Debunking the Billy Graham Rule (Featuring Sandra Fathi)

Episode 39: Women Need to Brag More to Get What They Deserve (Featuring Dale Bornstein

Episode 30: SHEQUALITY Review (Featuring Lee Caraher)

Stay tuned for episodes from

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