Unity is strength – where there is diversity and inclusion, there is collaboration and achievement.
The PR Council’s Diversity Distinction in PR Awards reward and recognize individuals and organizations that play a key role in facilitating the recruitment, retention, and promotion of diverse PR practitioners. They similarly support and inspire professionals of diverse backgrounds, as well as those who strive to encourage and strengthen diversity and inclusion across the PR workforce.
View an album of this year’s dinner and ceremony:
2017 Diversity Distinction in PR Awards Winners
BEST PR FIRM DIVERSITY INITIATIVE – $100 MILLION OR MORE IN ANNUAL REVENUE
- Honorable Mention: Weber Shandwick
- Winner: Burson-Marsteller
BEST PR FIRM DIVERSITY INITIATIVE – LESS THAN $100 MILLION IN ANNUAL REVENUE
- Honorable Mention: Mitchell Communications
- Winner: Carmichael Lynch Relate
BEST IN-HOUSE DIVERSITY INITIATIVE
- Honorable Mention: Exelon Corporation
- Winner: NASCAR
BEST CAMPAIGN BY A DIVERSE AND INCLUSIVE TEAM
- Honorable Mention: Airbnb
- Winner: APC Collective
OUTSTANDING YOUNG PROFESSIONAL
- Honorable Mention: Lisa Martinez, Cohn & Wolfe
- Winner: Ashley Simms, FleishmanHillard
DIVERSITY CHAMPION – PR AGENCY
- Honorable Mention: Tonya Veasey, OCG PR
- Winner: Lisa Ross, APCO Worldwide
DIVERSITY CHAMPION – IN-HOUSE
- Honorable Mention: Catherine Hernandez-Blades, Aflac
- Winner: Antonio Lucio, HP
Our Annual Dinner & Diversity Distinction in PR Awards ceremony was emceed by
Al Roker
Thirteen-time Emmy winner, host and weatherman of NBC’s Today Show
Owner & CEO, Al Roker Entertainment
The PRC’s Annual Dinner & Diversity Distinction in PR Awards 2017 was Sponsored by:
Photo Booth Sponsor:
Category Sponsors:
Thank you to our Premier Partners:
Interested in sponsoring a PRC event? Reach out to tkoch@prcouncil.net for more information.
About the Student Innovation Challenge
The PR Council’s Student Innovation Challenge asked current and recently-graduated collegiate students to create a video and communications campaign on one of two topics related to diversity in America.
The winning team of the PR Council’s 2017 Student Innovation Challenge, Kacy Charles and Sean Feol-Baugh of the City College of New York, received $1000 and recognition in front of agency and corporate leaders at the Annual Dinner & Diversity Distinction Awards.