Originally published on LinkedIn, May 9, 2016 Let’s think about what we as PR professionals do in a typical day. We […]
Communications in the Fourth Industrial Revolution
Are you ready for the Fourth Industrial Revolution? Described as the fusion of technologies that blur the lines between the physical, digital, and biological spheres, it was the major focus of this year’s World Economic Forum at Davos. Ketchum’s North American CEO, Barri Rafferty attended the Forum and today she shares her top six takeaways that she believes will impact communicators.
The EgoSystem: It’s Not You, It’s Them
The PR Genome Education Series is an important part of the PR Council’s plan to keep members and clients apprised […]