According to Cheryl Overton, President of EGAMI Group, the firm has been undergoing an evolution and a revolution over the past year. Fueling Egami’s growth are new services, capabilities and client business. Overton explains that passion for the work and a strong sense of gratitude are what sets this multicultural agency apart, and she says it flows from the top: the founder and CEO brings these qualities every single day. Listen in as she shares more about what it means to believe in your passions and make work work for you. A veteran of general market and multicultural agencies, she also offers practical advice for every professional to contribute to making our industry more diverse and inclusive.
About the Host:
Kim Sample focuses on helping the PR Council’s 100-plus member agencies thrive and elevating the PR profession overall. Prior to joining the PRC in August 2018, Kim was the founder/CEO of Emanate, a $35 million, 100+ person international marketing communications agency. During her tenure Emanate was named PR WEEK Agency of the Year and CRAIN’S Best Places to Work in NYC, and the team’s work for clients was recognized with numerous industry awards. Kim also worked at Ketchum, Marina Maher Communications and Golin earlier in her career, and has served Fortune 500 clients across a number of industries, including financial services, travel and hospitality, CPG and consumer electronics.
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