About the Episode
It can be hard to stay relevant today. Just when you get the hang of something new, it’s time for the next update. But for the working professional, there’s no alternative. Lee welcomes our guest Bee Brown to the show today. Bee shares her advice for keeping things fresh as you age.
- Audiences are in constant flux. Make sure you’ve got a way to keep your finger on the pulse of the people who matter to your brand the most.
- Keeping “fresh” is not just picking up the lingo. Brands need to understand the concerns and interests of their customers to keep relevant.
- Professionally, staying relevant is the key indicator of opportunity for individuals. Start with your “why?” Why do you get up every morning, why do you do what you do? Once you can articulate that with conviction, build a plan to make it possible. Your relevance will come easier.
Brittni Bee Brown is the award-winning publicist who has the unmatched ability to unite passion, precision and the perfect pitch. Named as a Top 25 African American PR Millennials to Watch by Huffington Post, Bees strategic trifecta has elevated brands to national and international recognition as owner and Principal Publicist of The Bee Agency since 2011, deeming her a power player in the hard-hitting industry under the age of 30.
About the host:
Lee Caraher, CEO of Double Forte, a national PR & Digital Communications Firm, is on the PR Council’s Board of Directors.
An acclaimed communication strategist, she’s known for her practical solutions to big problems. She founded Double Forte in 2002, after learning the ropes at The Weber Group, MSL/LA, and WeberShandwick, she also served 5 years as VP, Communications & Customer Service at SEGA. She founded Double Forte in 2002 and hasn’t looked back since.
Lee’s the author of two business leadership books, Millennials & Management and The Boomerang Principle. She is also the host of the career advice podcast MillennialMinded.
Listen to episodes:
Episode 1: Renee Wilson, President, PR Council
Episode 4: Gail Heimann, President of Weber Shandwick
Episode 5: Dale Bornstein, CEO, M Booth
Episode 7: Jennifer Cohan, President, New York, Edelman
Episode 10: Julie Batliner, President, Carmichael Lynch
Episode 13: Heidi Hovland, CEO, DeVries Global
Episode 14: Barbara Bates, Global CEO, Hotwire
Episode 15: Maggie Zeman, SVP & GM New York, Double Forte
Episode 16: Sabrina Horn, Senior Advisor, Finn Partners
Episode 20: Helen Shelton, Senior Partner, Finn Partners
Episode 23: Barri Rafferty, CEO, Ketchum
Episode 27: Bill Orr, Chief Strategy Officer, Double Forte
Episode 29: Kim Sample, President, PR Council
Episode 32: What Can You Do to Take Control of Your Career (Best of SHEQUALITY)
Episode 33: Dwayna Haley, Vice President, Porter Novelli
Episode 34: Don’t Lose Your Relevancy (Featuring Bee Brown)
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