Al Golin built his firm on the conviction that public relations is an essential business function. In fact, McDonald’s, the agency’s […]
Episode 42: Solving the big problems to form enduring relationships, with Kathy Tunheim, CEO and Principal at Tunheim Partners
Reinventing your agency has become a necessity during these difficult times. Find inspiration and ideas in this pre-COVID-19 crisis discussion […]
Episode 41: Straight-talk from the frontlines of integration, with Melissa Smith, Managing Director at Ogilvy
After a radical re-org created one Ogilvy, everyone is eager to hear how PR and earned-first ideas are functioning in […]
Episode 40: How is today’s communications consultant like a jazz musician?
The best solutions require a balance of data married with brilliant creative, according to Dominic Leung, Group Strategy Officer at Cognito. Understanding […]
Episode 39: Access to talent and a commitment to being present fuel successful expansions with Jim Brodsky, Founder and CEO, Sharp Think
A ‘nothing is impossible’ mantra is the underpinning of our fun and collaborative culture,” according to Jim Brodsky, CEO and […]
Episode 38: Mining the synergy between corporate positioning and consumer engagement with Evan Kraus, President and Managing Director of Operations, APCO
With a strong legacy as a corporate advisory firm, APCO is seeing its traditionally public affairs approach to stakeholder engagement […]