Ahead of the pandemic, Ketchum had stepped up workplace flexibility as part of a huge reorganization to bring clients more sector expertise. According to CEO Mike Doyle, this early jump allowed the firm to quickly shift their focus to developing timely products and services. Listen in and learn more about the firm’s progress on this and overall diversity efforts.
About Mike Doyle:
Mike Doyle leads one of the world’s top communications consultancies, with offices and affiliates in more than 70 countries. He and his colleagues help companies tell their stories, connect with the people they care about most and use communications to inspire action. With more than two decades of experience in the field, Mike has partnered with clients in a variety of industries to advance and protect their corporate and brand reputations. He has led or joined global teams servicing brands including Target, Hewlett Packard Enterprise, FedEx, Mastercard, Wendy’s, Pfizer, IKEA, Bank of America, Dow Chemical, Procter & Gamble and Pernod Ricard. He began his Ketchum career in the agency’s Washington, D.C. public affairs and issues management practice, where he worked on corporate social responsibility efforts, activist and NGO engagement.
He is the co-chair for Omnicom’s global OPEN Pride employee resource group and serves on the global Board of Directors for GLAAD, the world’s leading organization dedicated to accelerating acceptance for the LGBTQ+ community. Mike is also a member of the Arthur W. Page Society, the foremost professional association for senior communications executives and educators. He was Omnicom’s delegate on the steering committee to create the World Economic Forum’s Partnership for Global LGBTI Equality, supported by the Office of the United Nations High Commissioner for Human rights and launched in January 2019. In 2007, he was named to the first-ever PRWeek “40 Under 40” list. Mike is a native of suburban Philadelphia, Pennsylvania and a magna cum laude graduate of Muhlenberg College. He and his husband, Bret Kobler, split their time between New York City and Asbury Park, New Jersey.
About the Host:
Kim Sample focuses on helping the PR Council’s 100-plus member agencies thrive and elevating the PR profession overall. Prior to joining the PRC in August 2018, Kim was the founder/CEO of Emanate, a $35 million, 100+ person international marketing communications agency. During her tenure Emanate was named PR WEEK Agency of the Year and CRAIN’S Best Places to Work in NYC, and the team’s work for clients was recognized with numerous industry awards. Kim also worked at Ketchum, Marina Maher Communications and Golin earlier in her career, and has served Fortune 500 clients across a number of industries, including financial services, travel and hospitality, CPG and consumer electronics.