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SUMMARY:PRC x Strong Session 6: Consultative Selling
DESCRIPTION:> Click Here to Register. \nThe PR Council is partnering with Strong Professional to deliver a full year of leadership and client-development training built specifically for agency teams. This series strengthens the capabilities that matter most in today’s PR environment — strategic thinking\, client stewardship\, people leadership\, communication\, and resilience. \nSession 6: Consultative Selling\nIn this module\, we explore what it is that sets consultative sellers apart from traditional sales people. We’ll look at how they approach and view buyers\, how they present solutions\, how they engage and communicate\, and how they focus on relationships and partnerships. We’ll cover the four key aspects of consultative selling\, including: understanding the client\, interrogating the business\, building relationships\, and architecting the right conversation. We’ll utilize a number of tools and frameworks such as the SPECIFICS model to help better understand client needs and provide tailored solutions. \n**Participants only need to register once to attend all three sessions.
URL:https://prcouncil.net/event/prc-x-strong-session-6-consultative-selling/
CATEGORIES:PRC Info Session
ATTACH;FMTTYPE=image/jpeg:https://prcouncil.net/wp-content/uploads/2026/04/Session-6-Consultative-Selling.jpg
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