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Client Termination Clauses Warrant Focus During Negotiations

Scope and pricing tend to be the biggest negotiations in a new client relationship, but agencies can protect themselves by paying more attention to termination clauses. With the growth in project assignments (versus AOR retainer agreements) and/or billing hourly, client termination periods – sometimes called “out clauses” or wrap-up of services – are an important […]

Cannes Young Lions: Call for Entries!

For the 4th Year, the PRC is Sponsoring the U.S. Young Lions Competition!  The competition requires teams of two PR professionals (30 years or younger – bornafter June 22, 1988) to create a communications campaign based on a brief provided by National CineMedia (NCM), the Cannes partner for the USA. Judged by a panel of jurors, the […]

Before You Speak, Remember the W.A.I.T. Acronym: “Why Am I Talking?”

By Adam Bryant Managing Director at Merryck & Co. Editorial note: This post originally appeared on Adam Bryant’s Linkedin page. A core (and often under-appreciated) leadership skill is listening. You have to slow down and be self-aware about why you’re talking. Here’s a great reminder of the “WAIT” shorthand from my Merryck & Co. colleague Dave Goebel, who often shares this […]

PR Council Elects 2019 Board

Seven New Agency Leaders from Across the Country Join the Board The PR Council (PRC), the public relations industry’s agency trade association, announced today the election of seven new Directors, all CEOs/Principals of their firms. Representing various regions of the country, areas of expertise and agency sizes, each new Board Member will serve a three-year […]

Episode 39: Women Need to Brag More to Get What They Deserve (Feat. Dale Bornstein)

About the Episode Today we’re re-casting Dale Bornstein’s awesome episode from earlier this year. Dale shares so many stories from her own career about what works and what doesn’t and how to get past conscious and unconscious gender bias in the workplace.  We first recorded this episode on the International Day of the Women – […]

PRC Next Vlog Series: Overcome the 3 Barriers Planners Face at PR Agencies

Hear from PRC Next board member Melle Hock, Group Planning Director & SVP at Edelman as she explains the top 3 barriers that planners face when they try to “plan” at a PR Agency.

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