“The Times They Are a-Changin’” could be a theme song for the PR industry. We read, we hear, and we […]
Cherishing the Ups of Agency Life
I have worked in agency life for 30 years – in big agencies and small; as an employee and an […]
Going Against Conventional Agency Wisdom
Sachs Media Group is about breakthroughs, and about meeting high-stakes challenges successfully. Breaking through suggests overcoming barriers and obstacles, but […]
Culture is the Art of the Deal
How do you spot a good deal? I see a lot of offers, at least one a week. In the […]
Tips for Newly-Minted Working Parents
I remember the exact moment it happened. It was 2013 and I was in Penn Station with a colleague just […]
Hitting the Road Fuels Momentum
The PR industry might be the poster child for the challenge of trying to stay fresh and up-to-date while avoiding […]