PR Agency Tool Stacks Rival Marketing and Technology-led Organizations by Stephen Waddington PR agencies fundamentally reengineered their workflow and technology during […]
The Future is Now: Public Relations Innovation Drives Measurable Business Results
Early in the 2000s, a digital land grab spread across the marketing landscape. Who would ultimately “own” social media and […]
The PR Council’s Annual Studies
Please note, all studies are only available to member firms and is free for participants. Business Benchmarking Survey The PR […]
PRC Next Report: “Exploring Public Relations’ Issue with Rising Talent”
The PRC Next project “To Lead Or Leave: Exploring Public Relations’ Issue With Rising Talent” is a study exploring the […]