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Programs with Section School

In 2024, we began a partnership with Section School to offer a suite of virtual courses to our members to help sharpen their business skills and get them AI-proficient.

AI Advantage for PR Pros

This program equips PR pros of all levels with essential AI knowledge and practical skills to integrate AI into their strategic decision-making and team workflows. 

Required Courses

AI Crash Course

Get AI-confident in this workshop. Write better prompts, organize your AI workspace, and implement workflows that accelerate your productivity.

AI for PR & Comms
Learn how to use AI to craft smart storylines, streamline manual tasks, and develop engaging content.
Building a Custom GPT

Get AI to do your work for you. Learn to design, build, and test a custom GPT that automates everyday workflows.

AI for Data Analysis

Use AI to generate smart, data-driven questions, run basic analyses, and communicate insights clearly. You’ll learn step-by-step how to identify the right data, analyze it with AI, and turn your findings into compelling takeaways.

Live Session Recordings

November 2024

Generative AI Business Strategy

Greg Shove provides a comprehensive exploration of generative AI technologies and their impact on business strategies.

January 2025

AI as a Thought Partner

Greg Shove shares actionable insights and proven strategies to harness AI as a transformative thought partner. 

We record live sessions and house them in the Resource Library of our member portal.