To inform and update this important group, the PR Council hosts a bi-monthly Measurement & Effectiveness Community meeting to discuss industry issues and share best practices and updates in policies and protocols.
The PRC hosts a monthly meeting for leaders to discuss pressing topics, trade questions, and share insights.
The PRC hosts webinars, executive roundtables, and other learning programs focused on business operations, AI, client service, measurement, and industry trends.
Most PRC events are designed for leaders and professionals at member agencies. Selected programs, webinars, and workshops may be open to non-members.
Both. Events are designed to provide practical business insights while creating opportunities for agency leaders to build relationships and exchange ideas with peers.
All virtual sessions are recorded and made available to members through the PRC Resource Library.
Most of our sessions are offered at no additional cost, though members must be logged into the member portal to bypass payment. If we do charge for a session, it’s only to cover the cost of the instructor.
In most cases, there is no limit to how many employees a firm can send to our webinars. We will indicate in the webinar description the relevant audience for the session.
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