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Five Ways to Build Strong AI Capabilities Firmwide

Event Date: In last week’s PRC Digital Community meeting, a poll revealed that the AI savvy of senior leaders is significantly outpacing emerging talent (55% versus 9%). With AI rapidly evolving, ongoing […]

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What to Do When Clients Push Back on AI Use

Event Date: What happens when clients object to or even demand that “AI” not be used in their PR engagements? Clients may not understand the many types of AI and have concerns […]

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Market Update: Key Insights from CEO Conversations

Event Date: Over the past few weeks, we’ve hosted virtual roundtables for agency CEOs to discuss the start of the year. A few key themes have emerged: 1. Heightened Demand for Senior […]

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Satisfying Clients Today and Tomorrow

Event Date: In last week’s session The Need to Know on AI, Humans and Work, futurist Rishad Tobaccowala predicted that by the end of ‘25, AI will perform 50% of the tasks that agencies are doing […]

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AI Platforms to Help Neurodiverse Employees Thrive

Event Date: In this month’s AI Insights, we explore how AI can help neurodiverse employees. Neurological differences, such as autism, ADHD, dyslexia, and other cognitive variations, are natural and should be respected […]

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Upgrading Your Search Capabilities

Event Date: Last month I discussed the benefits of AI use with time tracking. As I was thinking about this month’s letter, another operational use case came to mind: AI Knowledge Management. […]

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Is AI The Solution to Time-Tracking Woes?

Event Date: As generative AI advances, it’s essential to explore how these tools can improve agency operations. While reviewing our 2024 Tech Stack data, one tool in the generative AI category stood […]

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