Search
Close this search box.
Search

PR Council


News

& Views

Trending this week

PR Council


News

& POVs

Featured News

The Latest at the PR Council

Search by keyword, industry, market, etc.

  • Three Moves to Balance Work Demands Without Burning Out

    October 14, 2025 – 2 mins read

    Three Moves to Balance Work Demands Without Burning Out

    The PR Council hosted leadership coach and former agency executive Julie Vessel for a practical session on how to work smarter across accounts, clients, and teams. She began by acknowledging that most individuals struggle with managing pace and volume. Her advice: stop chasing the impossible to-do list. Accept your limitations and work with them. Vessel shared three ways to make...

  • Building an AI-Powered Organization

    September 25, 2025 – 2 mins read

    Building an AI-Powered Organization

    In our latest webinar, Building an AI-Powered Organization, Ted Souder, former Google executive and now CEO/Co-Founder of Stealth AI Startup, made a clear case: AI adoption isn’t stalling because of technology. It’s stalling because of people. Why AI Pilots Get Stuck More than 85% of Fortune 500 companies are testing AI, yet 80% of those pilots fail to scale. Employees...

  • The New Tax Landscape: What PR Agency Leaders Need to Know

    September 9, 2025 – 3 mins read

    The New Tax Landscape: What PR Agency Leaders Need to Know

    Anchin accounting partners Michael Belfer and Robert Smith recently walked PRC leaders through what they playfully dubbed “Christmas in July for accountants” — the passage of comprehensive tax legislation that brings both welcome relief and new complexities. The Good News Story For most PR agency owners, this legislation reads like a fulfilled wish list. The tax cuts that have defined...

  • Future-Proofing Talent: Four Considerations for 2026 Planning

    September 3, 2025 – 2 mins read

    Future-Proofing Talent: Four Considerations for 2026 Planning

    As agencies plan for 2026, talent strategy is likely at the center of priorities. AI is reshaping how teams work, client expectations continue to evolve, and competition for top talent is on the horizon. Agencies that prepare now will position themselves to thrive in the future. Here are four considerations to guide your planning: Invest in the Right People Voluntary...

  • Inside Procurement’s Mind: How Agencies Can Win in 2025

    August 14, 2025 – 3 mins read

    Inside Procurement’s Mind: How Agencies Can Win in 2025

    Christine Moore recently shared her procurement expertise, having sat on both sides of the table as agency partner and procurement adviser. Drawing from her dual vantage point, Moore delivered guidance on how firms can preserve profits, speak procurement’s language, and reframe negotiation as collaboration. What’s Really Happening in Procurement in 2025 Moore opened by clarifying that procurement is not monolithic....