Event Description
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For Senior Executives. Free for PRC Members.

Davis+Gilbert’s Entrepreneur Master Class Series: Protecting Your Agency

This webinar series with Davis+Gilbert is designed for agency leaders and entrepreneurs eager to safeguard and enhance the value of their agencies. Across four sessions, industry experts will delve into contract management, agency valuation, talent retention strategies and navigating the evolving landscape of generative AI. Join us to gain invaluable insights and strategies to ensure your agency’s prosperity and resilience in a competitive market. 


Session One: Securing Success: Mastering Client Contracts

Learn the art of crafting client contracts that protect your firm’s interests and foster long-term partnerships. This session will cover the critical elements every agency contract should include, such as scope of work, payment terms, intellectual property rights and termination clauses. Discover how to mitigate risks while maximizing value from your client engagements. 

RSVP here for session one

Series Objectives: 

  • Equip agency leaders with the knowledge to increase their firm’s valuation. 
  • Provide actionable insights on drafting robust client contracts that ensure profitability and legal protection. 
  • Share innovative talent management strategies that align with agency growth and cultural values. 
  • Explore the implications of generative AI for agencies, focusing on harnessing opportunities and mitigating risks.


About the Presenters

Michael C. LaskyPartner/Co-Chair, Davis+Gilbert

Clients facing complex business disputes and companies at inflection points call on Michael Lasky for his astute judgment and experienced counsel. Michael is co-chair of the firm’s Litigation + Dispute Resolution Group and founder and chair of the firm’s Public Relations Law Practice. He is best known for advising fast growing companies whose key assets are people and ideas. These include social media, digital, public relations and integrated marketing communication firms. He also regularly advises financial services, transportation and e-commerce companies.


Samantha G. RothausPartner, Davis+Gilbert

Agencies and brands exploring innovative ways to produce and use marketing content trust Samantha Rothaus to balance legal risk with business objectives. She helps clients launch collaborative projects, understand their contract rights, and negotiate talent deals and production agreements.

Event Details
Mar. 27, 2024
12:00PM - 1:00PM