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NEW OVERTIME RULES TEMPORARILY BLOCKED BY NATIONWIDE PRELIMINARY INJUNCTION

A federal judge in the Eastern District of Texas granted a nationwide preliminary injunction yesterday that will – at least temporarily – prevent the new federal overtime rules from taking effect on December 1, 2016. As we have discussed in prior alerts, the Department of Labor (DOL) issued a Final Rule in May 2016, which […]

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STORYTELLING: PEOPLE WHO LISTEN LEARN HOW TO TELL

One day, instead of his normal sermon, the Buddha held up a white flower and said nothing. The monks were bewildered except for one, who smiled and instantly attained enlightenment. – Ancient Zen story Sometimes we try too hard. For example, when we try to tell stories.  For at least the last five years, maybe […]

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order-taker

ARE YOU AN ORDER TAKER?

If you take your client at her word, pore over her data, then create and implement a strategic plan based solely on the aforementioned, then you’re an order taker. It doesn’t matter how strategic and creative your plan may be, it’s one dimensional. Here’s why. You must challenge your client’s value proposition and key messages […]

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DEAR PR AGENCIES: MORE MONEY, BETTER ETHICS OR BOTH?

Major ad agencies are in ethical trouble and it will cost them dearly as a result.  Are PR agencies next? In the September 22nd Wall Street Journal (“Big Marketers Launch Audits of Their Ad Buyers”), reporter Suzanne Vranica reports that several major Mad Men (and I assume Mad Women) were called on the carpet in […]

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