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COMMUNICATING IN A TRUMP WORLD: GSG AND PR COUNCIL BRING PR VETS TOGETHER TO WEIGH IN

Communicating in a Trump World: GSG and PR Council Bring PR Vets Together to Weigh In By Jon Silvan Founding Partner and CEO, Global Strategy Group Board Member, PR Council   The first few weeks of Donald Trump’s presidency have tested the media and communications industry in ways previously unimaginable. A tweet can enrage protesters […]

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FROM “TRUTHINESS” TO “ALTERNATIVE FACTS”: WE MUST RECOMMIT TO CORE COMMUNICATIONS VALUES

In 2005, Stephen Colbert coined the term “Truthiness.” In 2016, Oxford Dictionaries anointed “post-truth” as the international word of the year. Now, less than a month into 2017, phrases like “alternative facts” makes it feel as if we are sliding toward the Orwellian province of doublespeak. Whenever I write, I reflexively move to source, to […]

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WELL DUH, PR IS PERSONAL

Obviously the P in PR stands for public, but in today’s business environment a better fit might be personal. While for now it may not be possible to rebrand an acronym representing an entire industry, taking a personal approach to PR has the benefit of forging deeper connections with clients and the target audience. If […]

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MOVING BEYOND THE PR ECHO CHAMBER

“DO THE BEST THAT YOU CAN UNTIL YOU KNOW BETTER. THEN, WHEN YOU KNOW BETTER, DO BETTER.” Maya Angelou I love this quote as I have utilized it as a guiding principle in my debut year proudly serving as President of the PR Council (PRC). The start of my service was marked by a phase […]

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